British Innovation Shines at the iawards

Hosting the event, Science and Innovation Minister, Lord Drayson said, "The iawards winners epitomise the best of British innovation that will drive the future growth of our economy and make Britain a better place to live and work. I'm delighted to be part of an event celebrating British success."

Co-host, business entrepreneur, James Caan said, "All of the finalists have demonstrated that Britain is home to some of the best innovators in the world. I'm privileged to be part of the iawards and recognise and honour all finalists for their expertise and vital contribution they make to our economy. I'd like to say huge congratulations to all of the winners who have helped bring the deserved attention to these new technologies and innovations."

The iaward of the year and iaward for best technology start-up

Horizon Discovery Ltd, Cambridge: X-MAN Model Cancer Patient
A tool that identifies personalised cancer medications - reducing R&D costs, shortening clinical cycles and increasing patient survival.

Chairman of QinetiQ, Sir John Chisholm said: "We had an extremely high calibre of entries but this product really stood out for us. The Horizon cell model represents first class innovation and we should be proud that a British company is helping lead the way in the fight against cancer. A truly deserving winner - and one that can positively affect many lives."

Chair judge, Mike Butcher said: "Horizon Discovery really impressed us with their 'patient in a test-tube', which is the first human cell model that can identify personalised cancer medications, leading to shorter drug trials and increased patient life. Quite simply, this is world-class scientists doing first-class work. They have developed a revolutionary approach and demonstrated clever innovation in a difficult area, with excellent prospects for impact on the health sector."

For further information and videos, please visit:
http://www.iawards.org.uk