Doctors 2.0 & You, the digital healthcare conference in Europe, and Symplur, LLC, partners for the promotion of advanced Twitter analytics, announced new data regarding the #Doctors20 hashtag associated to the most recent edition of the conference. The data focused on Twitter conversations using the #Doctors20 hashtag during the "Doctors 2.0 & You" June 6-7, 2013 gathering in Paris.
With 7,464 tweets over the two day event and just over 400 people present, Doctors 2.0 & You has become the second most tweeted healthcare conference in Europe of all time, second only to the 9 000 tweets of the four-day European Society of Cardiology Congress (#ESCcongress), which attracted 30 000 visitors. What's more, the Twitter conversation that was centered around the Doctors 2.0 & You hashtag increased by nearly 50% over the previous year's tweet activity.
Among the key findings, via an analysis of the actual vocabulary used by participants, it was discovered that the words "patients, patient, and doctors" were the top three keywords used in tweets bearing the #Doctors20 hashtag during the conference.
Denise Silber, founder of Doctors 2.0 & You, and an eHealth pioneer, noted that, "We are very pleased by these findings. The patient-physician relationship is key to all stakeholders and as to the numbers, we are humbled to know we've come this far in 2013. Our partnership with Symplur is strategic, given our analysis of the importance of Twitter."
Doctors 2.0 & You and Symplur, LLC have again partnered to deliver a cutting-edge environment for building up to and sharing this year's event via social media. Symplur will provide an external perspective on the Doctors 2.0 & You hashtag #Doctors20 ... Doctors 2.0 & You will bring a Twitter savvy, active audience to Symplur. In 2013, Symplur and Doctors 2.0 & You debuted a groundbreaking technology during the conference, live analytics that visually demonstrated the trends and impact of the unfolding conversation on Twitter. Symplur and Doctors 2.0 & You are currently collaborating on an exciting, social media related research project that will be of interest to healthcare professionals, patients, and to industry insiders of all sorts.
About Doctors 2.0 & You
The Doctors 2.0TM & You conference series, organized by Basil Strategies, digital health consultancy (Paris), is the only international congress devoted to the understanding of how physicians use New Technologies, Web 2.0 tools and Social Media to communicate with colleagues, patients, payers, pharmaceutical companies and public agencies. The 4th edition will take place in Paris on June 5-6, 2014. The conference website and blog includes videos, past presentations, interviews, and other content. See http://www.doctors20.com.
About Symplur
Symplur has the largest database of healthcare conversations on Twitter today. Having created The Healthcare Hashtag Project over three years ago to serve the healthcare social media community, Symplur has since stored over 350 million health related tweets, all categorized over thousands of health topics. Today, Symplur assists healthcare decision makers, researchers and healthcare providers with deep insights from analyzing this large, ever growing dataset.