Doctors 2.0 & You Announces the Exciting Master Class Agenda

Doctors 2.0 & You4 - 5 June 2015, Paris, France.
Doctors 2.0 & You, the widely acclaimed international digital health conference in Paris, announces the 4 new master classes which are included in the first day's workshop sessions. Master Classes are characterized by their focus on a single theme under the supervision of one specialist, limited seats and maximized interactivity. The Master Class hosts are Veronica Bluguermann (Denmark), Marie Ennis O'Connor (Ireland), Berci Mesko (Hungary), José M Guerrero (Spain) with Iris Thiele Isip Tan (Philippines) and Margot Vanfleteren (Belgium). The full agenda of 50+ sessions, over two days of this must attend event will include 72 speakers and can be read here.

The schedule on June 4 is as follows.

  • 11:00 Using Design Thinking to Get your next digital health solution right. With Veronica Bluguermann
    This Master Class is about ensuring that the enduser is satisfied with your next digital health service. This requires introducing “Design Thinking”. This class is is essential for anyone producing tools and solutions for professionals, patients, consumers. Attend and gain an understanding of human-centered design. Experience the tools and processes of design thinking. Work in teams to generate opportunities under the guidance of the amazing designer from Living Labs Denmark.
  • 13:30 Advanced social media strategy. With Marie Ennis-O’connor
    Developing A Social Media Strategy That Delivers Results in HealthCare. The goals of this Master Class are to show participants how to clarify social media goals, audit existing efforts, determine which platforms are most beneficial, plan and execute a content strategy, measure progress, look at where to spend for the best return on investment (adverts or not, in-house or + externalization, ...) Intended for those who have some experience in managing a social media account.
  • 15:00 Evaluating 20 connected objects. With Bertalan Mesko
    This Master Class with Berci Mesko will help you answer many questions about Connected Objects. Which tools will best measure your data? How do we select them? Should you use a greater number of specialized tools or fewer multi-tasking tools? Which data can impact life decisions and behavior? Which tools can improve productivity?
  • 16.45 Mindmapping with José M. Guerrero, Iris Thiele Isip Tan and Margot Vanfleteren
    Mindmapping has taken on new life in the current digital world. Learn why and how it applies to healthcare: Patients and Physicians, Industry, Big Data... This session will be led by José Guerrero with Margot Vanfleteren and Iris Thiele Isip Tan to focus respectively on the patient and physician experience. Requests will be honored in order of registration/payment date.

For further information, please visit:
http://www.doctors20.com

About Doctors 2.0 & You
Innovative, Insightful, Inspiring, Doctors 2.0 & You is "the must-attend annual digital health conference in Europe". Taking place in Paris, for its fifth edition, on June 4-5, 2015, Doctors 2.0 & You is the only international congress providing a 360° view of state of the art tools and services linking patients and physicians with all other healthcare stakeholders. The conference was founded by Denise Silber, pioneering digital health strategist and influencer.and president of Basil Strategies.

Attendees include patients, professionals, healthcare industries, technologists, payers, government. Key topics in 2015 will include artificial intelligence, augmented reality, 3d printing, connected objects as well as mobile apps, communities, serious games, with examples of deployment in multiple medical conditions. The hashtag #doctors20 is the most tweeted in its category, with nearly 9000 participants to-date.

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